2020商務(wù)英語初級閱讀理解試題（三）

Directions: There are ten blanks in the following passage. You are required to choose the best one from the given four choices marked A, B, C, and D. Then write down the correct answer in the brackets. This section totals 10 points, one point for each blank.考生如果怕自己錯(cuò)過考試報(bào)名時(shí)間和考試時(shí)間的話，可以 免費(fèi)預(yù)約短信提醒，屆時(shí)會(huì)以短信的方式提醒大家報(bào)名和考試時(shí)間。

Before marketing yourself globally, it is important to 1 your business is ready to deal with challenges presented by the international environment 2

language and cultural barriers, foreign laws, order fulfillment, and pre/post sales support.

Language and Culture - Neither technical accuracy 3 perfect translation is sufficient when considering the language you will communicate through. It is important to really understand how a language is used by the people in your 4 market.

Regional Laws - All phases of product 5 are affected by regulations. The product itself, such as its physical and chemical aspects, is subject to laws 6

to protect consumers with respect to purity, safety or performance. Product features such as packaging and warranties, advertising, sales promotion techniques are also subject to local regulations.

Order Fulfillment - How will you deliver your products? What business partners will you need to ensure smooth logistics of your product? Can you handle your shipment costs? If you cannot 7 demand or ensure smooth delivery of your product, you are at risk of negatively affecting your business and its image. It is important to find and qualify 8

distributors, and pay particular attention to contract negotiation and distribution management.

Pre and Post Sales Support - 9 with your customers as well as your business partners is an important consideration when marketing and selling internationally. Many businesses are able to meet customer expectations through strategic alliances or foreign distributors who deal with the local customer base on their 10 .

( )1 A. ensure B. assure C. reassure D. sure

( )2 A. excluding B. excluded C. including D. included

( )3 A. so B. nor C. and D. or

( )4 A. local B. own C. target D. home

( )5 A. sales B. exhibition C. promotion D. development

( )6 A. planned B. proposed C. supposed D. designed

( )7 A. meet B. run into C. encounter D. face

( )8 A. potent B. polite C. ethical D. potential

( )9 A. Connection B. Communication C. Link D. Contact

( )10 A. account B. part C. behalf D. market

參考答案：

1. A 2. C 3. B 4. C 5. D 6. D 7. A 8. D 9. B 10. C

環(huán)球網(wǎng)校友情提示：以上內(nèi)容是2020商務(wù)英語初級閱讀理解試題（三），點(diǎn)擊下面按鈕免費(fèi)下載更多精品備考資料。